Technical SEO at Best Soft is crawl, index, and speed work on a live Georgia site. This page is not a second copy of “what is SEO”. If you need content and query strategy, use SEO Services. If Google cannot fetch, render, or trust the URL, you are here.
What we audit and fix
- Status codes: 404 vs soft-404 vs 301 chains
- Canonical and hreflang that match the HTML lang and the URL prefix
- XML sitemaps that list only 200 canonicals
- Robots.txt that does not Disallow /en/ /tr/ /ru/ /ka/
- Core Web Vitals: LCP image, INP on menus, CLS on fonts and banners
- JS menus and language switchers that still expose real links
- Trailing slash, www, and HTTPS as one hop
Multilingual stack
Four languages means four URL trees. We check that /tr/ stays Turkish for Googlebot even when the visitor cookie is Russian, and that x-default points at /en/.
Delivery
You get a written crawl table (URL to action), then patches on staging, then production. USD milestone; we do not sell fake FAQ rich-result schema as a ranking trick.